Kickstarter

     So we've all heard about the fantastic Veronica Mars movie that was funded on Kickstarter.com.  It did fantastic; they single handedly funded their movie, through crowd funding.  Crowd funding has been around for a while, now, and usually is used for micro-budget independent films, independent projects, or small businesses.  Big budget movies have never tried to use crowd funding, until now.
     And now Zach Braff has used Kickstarter to try and fund his new movie, "Wish I was Here."  Within a few days Zach reached his goal of 2 Million dollars.  His campaign has now reached well over 3 million.  Braff has also gotten a studio backer to fund the rest of the budget for his film.  There's no doubt Braff will also get a wide release with a giant distributor.
     This has brought a lot of attention to Kickstarter and crowd funding.  A lot of people are complaining that celebrities like Zach Braff are diluting crowd funding, and making it harder for independent artists to fund their projects.  I think it's a great way for films to be funded, and find backers.  I even think it's a great way for studios to connect more with their audiences.  Especially if they're trying to fund a fan based film.  For example, if Michael Bay had asked fans and crowd funded the upcoming Ninja Turtles movie, the backlash and turmoil that film has faced would be much smaller.  I think crowd funding is a great way to connect to your fans, and give them a movie they want, as well as making them feel involved.